UI/UX and web designer · Nigeria · Open to roles

Websites that turn
visitors into clients

I'm Promise Felix, a product and web designer. I take products from first sketch to a live, responsive site, and I design the flows that help people understand an offer, trust it and take the next step.

Founder of Vix Assist Designed and built a 5 page business site Design, front end and automation
Vix Assist home page on desktop, with the headline Turn GoHighLevel into your 24/7 revenue engine
Vix Assist home page on a phone
Selected work

Four live projects, from page structure to pixels

Each one started with a real problem a visitor had, not with a layout.

Vix Assist website

Product designUI designFront end build2026
The problem
A new agency offering four services, with no reviews yet, needed a site that explains the offer in seconds and earns trust honestly.
What I did
  • Mapped the structure: home, pricing, web design and TikTok pages, each with one clear next step
  • Replaced fake social proof with honest trust builders: a clear process, fixed prices and a founding client programme
  • Designed a responsive layout and navigation that stays readable from 1440px desktops down to small phones
5pages
2contact routes, WhatsApp and email
0frameworks, plain HTML, CSS, JS
View the live site
Vix Assist home page hero section
Vix Assist home page on mobile

Pricing in the visitor's own currency

UX designInteraction designFront end build
The problem
Clients in Nigeria, the UK and the US saw prices in dollars and had to convert them in their heads before deciding.
What I did
  • The page picks a currency from the visitor's time zone and language, with no tracking or location prompt
  • Live exchange rates, with a built in fallback so prices never break
  • A manual currency switcher, plus the founding discount shown as a clear saving on every package
11currencies
3fixed price packages
20%discount shown per plan
Try the pricing page
Pricing page showing three packages in British pounds with a currency selector
Pricing page on mobile showing prices in Nigerian naira

Custom quote flow and chat assistant

Form designConversation designUX writing
The problem
Web design projects vary too much for one price, and visitors had questions they did not want to email about.
What I did
  • A guided quote form that asks only what is needed: package, platform, features, budget and timeline
  • The finished request is sent through WhatsApp or email, whichever the visitor prefers
  • A chat assistant with quick reply chips for common questions, and a handoff to a real person on WhatsApp
Open the quote form
Custom quote form with package, platform, feature checkboxes, budget and timeline fields
Chat assistant open on the home page answering a pricing question

Brand identity and social design system

Brand designVisual systemsContent design
The problem
The brand needed to feel credible on LinkedIn and fun on Instagram and TikTok, without looking like two different companies.
What I did
  • Designed the Flow V logo and a shared colour and type system
  • Built two tones on one system: structured carousels for LinkedIn, bold colour blocks for Instagram and TikTok
  • Banners and covers sized to each platform's safe area, so nothing gets cropped on any device
LinkedIn carousel slide explaining the speed to lead automation step by step Instagram carousel cover reading Your leads aren't ghosting you, your follow up is Instagram carousel slide on replying to leads in 60 seconds YouTube channel banner for Vix Assist
Industry concepts

Three complete websites, three industries

Concept projects for fictional businesses, built to show how I would design for a car dealer, a restaurant and a property broker. Every feature works: open them and try it.

Kestrel Motors concept: dark luxury car dealer homepage with a Porsche on the road
Car dealerDark theme

Kestrel Motors

A luxury car dealer in Lagos that needed buyers to trust the stock before visiting.

  • Live stock search by make, body and budget
  • Monthly finance calculator in naira
  • Trade in valuation and test drive booking
Open the concept
Ember and Salt concept: warm restaurant homepage with a plated dish
RestaurantLight theme

Ember & Salt

An open fire restaurant in London that wanted more direct bookings and private events.

  • Tabbed menu with dietary tags
  • Table booking with real opening hours and full slots
  • Private dining enquiry for the terrace
Open the concept
Tola Adeyemi concept: property broker homepage with a villa and search bar
Real estateClean theme

Tola Adeyemi, property broker

A Lagos broker who needed buyers, renters and sellers to trust her listings.

  • Buy or rent search with saved homes
  • Neighbourhood guide with real price ranges
  • Viewing booking and free valuation forms
Open the concept

Good design is not decoration. It is how a stranger decides to trust you.

How I work

Three steps, every project

Understand the user

Who is visiting, what they need to know and what stops them from acting. I write this down before I open a design tool.

Design the flow

Structure first, then layout, then visual detail. Every screen gets one clear job and one obvious next step.

Build, test, ship

I build it, test it on real phones and desktops, fix what breaks and refine with real feedback.

Skills

What I bring to a product team

UI and UX design Responsive web design Wireframes and prototypes Design systems HTML, CSS and JavaScript UX writing and conversion copy GoHighLevel funnels and automation Brand and social design

Need a website, or hiring a designer? Let's talk.

I take on new website and redesign projects, and I'm open to product and UI design roles. I reply within one business day.